Mar 13, 2025

2024-2025 Undergraduate Catalog

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2024-2025 Undergraduate Catalog

Advertising Minor, 24 hours

Location(s): On Campus

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CIP: 090903

This minor focuses on the applied aspects of advertising, covering basic skill sets of writing, design, and media planning, with a focus on digital and social platforms.

Requirements

Required Courses (21 hours)

MMED 20130 - Professional Media Writing Credit Hours: 3
MMED 20230 - Introduction to Advertising Credit Hours: 3
MMED 20243 - Media Design Credit Hours: 3
MMED 20304 - Advertising Case Studies Credit Hours: 3
MMED 20314 - Communication Law and Ethics Credit Hours: 3
MMED 20333 - Social Media Strategies Credit Hours: 3
MMED 20428 - Advertising Campaigns Credit Hours: 3

Three hours from the following (3 hours):

ENGL 10210 - Introduction to Creative Writing Credit Hours: 3
MMED 20303 - Introduction to Web Publishing Credit Hours: 3
MMED 20343 - Communication Design Credit Hours: 3
MMED 20425 - Knacktive Credit Hours: 3

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