MKTG 55438 - International Business

Credit Hours: 3
A course on the myths, misconceptions, and misinformation prevailing in International Business, especially in the areas that affect us most-protectionism vs. free trade, balance of payments, deficits and surpluses, the European Union, WTO, problems unique to developing countries, changing trade patterns and reasons why, floating vs. fixed monetary systems, cultural differences, and multinationals.

Prerequisite(s): MGMT 54313 and MKTG 55330.